If Affordable housing is so great why all the advertising

We’re seeing dedicated government websites for it.
Full page adverts in the papers.
Radio adverts.

5 years ago ever affordable house that was released could find a buyer with minimal advertising but now they’re being advertised heavily to get buyers.

Now they emphasise how high the income limits are and how low the deposits need to be.

I read elsewhere on here Fingal and Cork are sitting on 1000 houses between them.

Something Stinks!